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Communicating with Customers

Communication That Connects With Customers

Send precise, timely, and personalized messages that build trust, keep customers, and inspire action.
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Communication Overview

Communication That Builds Relationships, Not Noise

Once you have a customer, keeping them requires delivering the right communication: accurate, engaging, and relevant, and at the right time.

EDCx guides you to meet and exceed these expectations with:

Customer Communication Management (CCM)

Automatically send personalized messages through email, SMS, and more to keep your communication consistent and engaging.

Customer Journey Mapping

Improve every interaction to ensure your messages are timely and make an impact.

Conversational AI

Send proactive messages that keep your customers informed, supported, and delighted—whether it’s a promotion or a reminder.

Omnichannel Consistency

Ensure seamless, connected communication across all platforms to enhance your customers’ experience.
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Solution Feature

Why Choose EDC for Communication?

With EDCx, every message strengthens trust, builds satisfaction, and encourages long-term loyalty.
  • Timely and Relevant: Connect with customers when it matters most. Without overwhelming them.
  • Personalized at Scale: Tailor communications to individual preferences and journeys.
  • Consistency Across Channels: Ensure your brand message stays clear and cohesive everywhere.
  • Proactive, Not Reactive: Use AI to inform, engage, and delight customers before they need to ask.
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Solution Feature

The Right Message at the Right Time. Every Time.

Effective communication is the key to building lasting relationships.
With EDCx’s Customer Communication Management (CCM), Customer Journey Mapping, and Conversational AI, you can deliver personalized, timely, and consistent messaging across every channel. Creating meaningful connections that drive loyalty.
Personalize Every Interaction
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Our Process

How EDC Communication Works for You

Through EDCx, the communication phase with your customers will be seamless. Businesses can improve customer engagement through efficient and proactive communication. From personalized welcome messages to automated service reminders, EDCx enables you to meet customer expectations at every interaction:
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Streamline with CCM

Automate and personalize omnichannel messaging to deliver accurate and branded communication at scale.
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Map and Optimize Journeys

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Proactive Messaging with Conversational AI

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Keep Messages Consistent Everywhere

Navigating to EDCx Platform and Solutions:
Discover how EDCx’s solutions can transform your customer communication:

CCM

Simplify, customize, and expand your communications with ease.

Customer Journey Mapping

Make every interaction count with greater impact

Conversational AI

Proactively engage customers with smart, intuitive messaging
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MOHRE
EDCs solutions support our mission to provide innovative, Sharia-compliant, and customer-focused financial products and services. This partnership helps us deliver a more personalized service and a top quality customer experience.
Rashid Al Qubaisi
CEO - Mawarid Finance
We have been working with EDC for over ten years and have consistently found their services to be reliable and efficient. Their turnaround time is always fast, and we appreciate the stability they provide. They are responsive to our requests, always ensuring any issues are promptly taken care of. We appreciate the working relationship we’ve built with EDC and look forward to continued success together.
Mohamed ElRoubi
Vice President - Application Services - Commercial Bank International (CBI)
The card solutions provided by EDC have helped us enhance both operational efficiency and customer loyalty. Their team is responsive, reliable, and consistently delivers cards that meet our brand and business requirements at every step.
LULU Group International
EDC has significantly streamlined our statement printing and delivery process. With efficient workflow integration, their service has improved our productivity and reduced paper-related overheads. EDC is recommended to any organization looking to modernize and optimize their statement handling process.
Emirates NBD
Our collaboration with EDC has helped advance our digital initiatives and improve the quality of our service delivery. We look forward to continued fruitful cooperation in the future.
Ministry of Human Resources & Emiratisation - MOHRE
About Us

Trust Through Numbers

Proven performance that boosts engagement and operational efficiency.
Trust Numbers 2
96%
Customer Satisfaction
Businesses report stronger engagement with clear, consistent communication.
18K
Customers Across Leading Brands
Supporting brands in building long-term customer relationships.
360°
Enablement
End-to-end support for customer engagement across all communication channels

Trusted Solutions.
Proven Expertise.

With global certifications and partnerships, EDCx ensures secure, scalable communication solutions tailored to your needs.
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Conversational AI: Build loyalty with proactive messaging and feedback loops.
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Integration Made Simple: Seamlessly connect EDCx with your existing platforms.
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Global Trust: Backed by leaders across multiple industries.
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Our Insights

News & Blogs

Discover how we drive digital transformation.
Explore Our Stories Arrow
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Why Reporting Is the Secret to Smarter Conversational AI

Discover how effective reporting transforms Conversational AI, enhancing customer service through continuous improvement, metrics, and insights.
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Why CCM Is Essential for Secure and Compliant Banking

Discover how modern Customer Communications Management (CCM) can enhance security, ensure compliance, and build trust for banks and financial services.
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Modernizing Communications Without Disruption: A Headache-Free Transition To CCM

Modernize customer communications with EDC's phased CCM rollout, minimizing disruption and ensuring smooth integration with existing banking systems.
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How CCM Delivers ROI and Efficiency for Banks

Modern CCM platforms can streamline banking communication through cutting costs, boosting efficiency, and enhancing customer loyalty.
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Fixing Banking Communications: What a Modern CCM Can Do

Discover how a modern Customer Communications Management platform can enhance banking efficiency, improve customer trust, and ensure compliance.
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The Hidden Cost of Poor Customer Communication in Banking. It’s Time to Modernize

Banks in the Middle East risk losing money and customers due to poor customer communication.
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3 AI Features That Simplify Customer Communications in Banking

All banks want to keep customers informed: clearly, quickly and through the right channels. But this can be difficult to achieve in practice. For very good regulatory reasons, communications need input from legal, compliance, marketing and IT. However, when these checks and approvals are managed through manual processes and outdated systems, delays are almost unavoidable.
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Can Compliance Be Your Competitive Advantage?

Compliance has a reputation for slowing things down. But in the Middle East financial market, it can do the opposite. Used effectively, it can accelerate trust, reduce risk, and strengthen customer confidence at every touchpoint.
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Are You Missing Opportunities With Transactional Emails?

With email marketing, engagement is a tough thing to achieve. Most promotional emails achieve open rates of around 20 percent. More often than not, they remain unopened, get filtered into secondary inboxes, or are dismissed at a glance.
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How WhatsApp For Business Improves Customer Service

Nobody likes waiting on hold. Long queues frustrate callers and overload teams. That’s why many leading organizations are using WhatsApp for Business as a customer service tool to cut wait times, boost satisfaction, and offer help in any language.
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Why KYC Is Evolving In 2025

Want to understand how KYC is changing in the Middle East, and what that means for your organization? This article outlines key changes shaping KYC compliance in the Middle East, and what you can do now to stay ahead.
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The AI-Powered Revenue Strategy You Might Be Overlooking

AI is transforming businesses worldwide, improving efficiency, and unlocking new opportunities. With all the hype, many organizations rush into adopting solutions but don’t use them to their full potential.
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Contact Us

Simplify Communication, Build Customer Loyalty

Connect with our team to see how EDCx can help you deliver seamless, timely, and impactful messages that keep your customers engaged.
Contact sales by phone: +971 4 3150000
Contact sales by email: sales@edc.ae